Through bright and whimsical imagery, this campaign helps tell the story of how Petra cannabis-infused mints can “Enhance the Everyday.” No matter how unexciting a task may be, Petra mints help make even the most mundane daily to-do’s just a bit more enjoyable. In addition to the initial campaign development and art direction of the photoshoot, we helped execute the campaign across print, OOH, and social channels.
OUR ROLE
Advertising
COLLABORATORS
Zachary Scott, Photography